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Nielsen: Most Trusted forms of Marketing 2009

Westfield Gift Card $10,000 Facebook Comp

I’m not one to snitch, but can anyone explain how promotions like Westfield’s (already wildly popular) $10,000 Gift Card giveaway are allowed under the current Facebook Promotions T&Cs?
I’ve been researching Facebook’s Promotion terms and compliance for a number of clients lately and always run into the same question – if it’s not technically allowed and [...]

Updating book titles for the Amazon Age

Scott Simpson (of You Look Nice Today fame) started a thread about revisiting classic book titles so they’d sell on Amazon/get featured on The Daily Show.
You know, the  “Interesting preposition: Enticing promise of the position, comma, and something wacky” variety.
Features:
Then: The Hobbit
Now: Bilbo Baggins and the Mountain Dragon: Part 1 of 4 of the Middle [...]

Don’t Stop Believin’ Kids

Wait until 1:32 when the chubby soloist with the intense eyebrow work belts out the bridge.

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The Journey From Fatigue to Energy [...]

The most expensive book on Amazon

This book costs USD$8,539.00
The reviews are hilarious, but something in me doubts all of them are genuine. Call me a cynic.
Via: Amazon.com: Chemical Shifts and Coupling Constants for Silicon-29 (Landolt-Bornstein: Numerical Data and Functional Relationships in Science and Technology – New Series)

Twitshirt – Do You Own Your Tweets?

On the surface, it seems like a cute idea: A Tiwtter T-Shirt. 140 characters of your favourite  tweeter’s lyrical stylings on a freshly-pressed American Apparel t-shirt. Only USD$20 and you can parade to your next Social-Media Club Coffeehouse Meetup in something truly limited, leet and poly-cotton.
That’s the premise behind Twitshirt, from the clever-sounding kids at [...]

$2/month to use Google? What would *you* pay for?

eMarketer and Rubicon Consulting have just published a study that shows what US internmet users would be willing to pay USD$2 a month to use.

Personally, I find it INCREDIBLE that only 52% would pay to use Google, which if it included Gmail, GCal and other G-Properties, is probably one of the more valuable tools I [...]

Swype – Easier keyboard input (for iPhone?)

Cliff Kushler, one of the inventors of the ubiquitious T9 input method used on pretty much every mobile phone until BlackBerry/Treo/iPhone came along, reveals his latest world-changing release.
Swype allows messy, writing-style input on a QWERTY keyboard.
This would be an awesome upgrade to the iPhone, if the SDk allowed you to touch the Core functions. Which [...]

P4P and Pando – lessening impact of illegal downloads on regular folk?

This graph is pretty interesting – demonstrating the rise in popularity of P2P traffic online. That’s years down the bottom, as you can see by ‘94 – when FTP porn was KING.
P4P is a distribution protocol that seeks to lessen the impact of loads of legal, semi-legal and illegal P2P downloading on ISP bandwidth.

P4P Will [...]

This is a work in progress

Sounds better than “Under Construction”, doesn’t it?
I’m currently dusting off my HTML/CSS/PHP hacking skills and doing terrible things to 5Thirtyone.com’s awesome The Unstandard Wordpress Theme. In the meantime, this site is going to look odd and act poorly. I apologise for any inconvenience caused.